Health & Wellness
Pulse Health
A wellness startup launched a habit-building app that people actually kept using.
Mobile ApplicationsUI/UXBrand Identity
180kInstalls in Q1
4.8★Store rating
+46%30-day retention
The challenge
Pulse needed an app and brand that felt supportive rather than clinical, and that could keep users engaged beyond the first week.
Our approach
- Ran user research to map motivation and drop-off points
- Designed a gentle, rewarding experience and a warm brand
- Built iOS and Android apps with smart reminders and offline support
